THE INTELLIGENT SEARCH ENGINE -INDEPENDENT- WITHOUT ANY PAID PUBLICITY

Our humour may be lowbrow, but our products are carefully crafted and built to last. We are anti-fast-fashion. Sustainability and social responsibility are massively important to us and are a constant work in progress. We take our time (about a year) to design and develop the best products, creating about 400 styles a year, unlike fast fashion giants who do double this a week! To minimise waste, we produce a limited quantity of 150-250 of each style alongside factories that we have long and responsible relationships with. Once collections are ready for the world, w shoot the campaigns in-house (mostly) then launch them in our stores, on our app, and online in weekly or bi-weekly drops to.